Cities battle to be home to Amazon's second headquarters
Right now, all across North America, dozens of cities are in the midst of a stiff competition. Only one will emerge triumphant and only then will its citizens be able to shout from their rooftops: "We're number two, we're number two!"
The silver medal at stake here is not the honour of hosting a World's Fair or the next Olympic Games. No, these cities are all vying to become the home of Amazon's second headquarters.
Amazon has invited interested cities to submit proposals outlining why they should be the homebase of "Amazon HQ2." The tech giant says its new digs will be on par with their current campus in Seattle. It could include as many as 50,000 high-paying jobs and they expect to invest over $5 billion in construction.
And that seems to have created a gold-rush mentality, with city officials in the United States and Canada trying to convince the company that their city would be the prime location.
So what lengths are cities going to in order to attract Amazon? Well, Tuscon, Arizona sent a six-metre-high cactus to Amazon CEO Jeff Bezos. The company tweeted that they can't accept gifts, "even really cool ones," and donated the cactus to a desert museum.
In the New York Times the mayor of Ottawa, Jim Watson, likened the whole competition to "The Amazing Race" and he raced down to Amazon's Seattle headquarters to get a better sense of the company's needs.
Anthony Lacavera founded Wind Mobile. Now, he's the chairman of Globalive Capital and an advisor to the University of Toronto's Creative Destruction Lab and Ryerson's DMZ, two of the country's top tech-startup incubators.
"In hockey," Anthony says, we are expected to win the gold medal. "So why are we competing for bronze in business?"
He says Canada needs to get out of a "branch-plant" mentality and assert its confidence in technology and other sectors. The examples of this have been few and far between; there has never been a Canadian car, for example.
However, both RIM and Nortel, despite ultimately losing their preminence, proved that Canadian companies could scale to dominate their markets worldwide, and he argues we should be pursuing their models, rather than ceding to American companies.
In the Amazon HQ2 case, it will require some 50,000 highly-skilled tech workers, and could dampen the Canadian tech industry simply because it would lure talented workers away from existing Canadian companies, Anthony adds.
Vancouver and the Toronto area are the most likely candidates, he says, but Vancouver's proximity to Seattle, where Amazon is based, limits its viability as a second base.
He says Toronto would be the most likely Canadian city to be chosen.