CFL

Elks president, CEO Victor Cui and team mutually agree to part ways

Victor Cui is out as president and chief executive officer of the Edmonton Elks after serving as the club's top executive since January 2022. A search for his replacement will begin in the coming weeks.

Club has 4-23 record since he began serving as top executive in January 2022

Men's CFL team executive looks into camera and answers question during television interview.
The Elks took bold new initiatives under Victor Cui's leadership, including broadcasting a game in Punjabi last season and another in Cree. Cui and the CFL team parted ways on Tuesday with the team posting a 4-23 record since he began serving as club president/CEO in January 2022. (Courtesy cfl.ca)

Victor Cui is out as president and chief executive officer of the Edmonton Elks.

The CFL club made the official announcement Tuesday afternoon, adding the search for Cui's replacement will begin in the coming weeks.

In the meantime, the franchise's day-to-day business operations will be handled by existing business operations senior leadership.

Cui had served as Edmonton's top executive since January 2022, replacing Chris Presson, who was fired following the '21 season.

Cui, an Edmonton native, grew up watching the team play and called his decision to join the franchise, 'a dream come true.'

But the Elks have struggled on the field during that time, having compiled a 4-23 regular-season record.

Edmonton has also lost a CFL-record 22 straight home games dating to 2019 and remains the league's lone winless club this year (0-9).

Bold new initiatives

Chris Jones, Edmonton's head coach/general manager, was already with the franchise when Cui was hired. Recently, though, Cui indicated making any changes to the Elks' football operations department would be "very difficult."

The Elks did undertake some bold new initiatives under Cui's leadership.

On July 29, the Elks' 27-0 loss to the B.C. Lions was broadcast in Punjabi, a first in professional football. Last season, Edmonton achieve another franchise first when it had a regular-season matchup carried in Cree.

But Edmonton posted an operating loss of $3.3 million in 2022, making it four straight years in which the community-owned club has run at a deficit.

Edmonton averaged 23,787 spectators last year, a far cry from the league-high 31,517 fans it averaged in 2015. The Elks drew an announced crowd of 19,921 to their 38-29 home loss to Winnipeg last week.

Edmonton visits the Hamilton Tiger-Cats (3-5) on Thursday night.

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