Celine Dion inks deal to launch branded beauty products, home furnishings
Multi-year agreement to reflect singer's passions for family, music, and entertaining
Celine Dion is foraying into fashion with her first-ever lifestyle collection.
The Canadian pop superstar has inked a multi-year agreement to launch Celine Dion lifestyle products and services.
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Dion will partner with licensing firm Epic Rights and strategic management conglomerate Prominent Brand+Talent to create and launch the line in tandem with retailers and licensees.
In addition to fashion and accessories, the collection will include health and beauty product categories and home furnishings.
Dion's manager Aldo Giampaolo says they were excited to develop a brand that translated the singer's passions for family, music, performing, entertaining and fashion "into unique products and experiences for her fans around the world."
Dion recently received the Icon Award at the 2016 Billboard Music Awards event in Las Vegas, and is scheduled to perform a summer tour in Europe and Canada.