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How Team Canada's Dsquared2-designed uniforms compare to the past

From Team Canada's latest designer duds to Hudson’s Bay Company wool coats and those infamous cowboy hats, take a look at our Olympic athletes' uniforms from 1960 to now.

A look at Canada's Olympic uniforms, past and present

The Canadian Olympic Committee on Tuesday revealed the Rio 2016 uniforms, designed by the brothers behind high-end label Dsquared2.

Modelled by Olympic athletes, the majority of the looks shown were classic and sporty.

(Frank Gunn/Canadian Press) (The Canadian Press/Frank Gunn)

Canadian Olympic synchronized swimmers Karine Thomas, left, and Jacqueline Simoneau showed off some of the team clothing.

(Frank Gunn/Canadian Press)

Olympic paddler Ben Russell shows off the front of a team jacket. The Hudson's Bay Company has been the official outfitter of Team Canada's clothes since 2006, when it took the reins from previous Olympic clothier Roots.

(Frank Gunn/Canadian Press)

Here's a red version of the team windbreaker, shown by sprinter Khamica Bingham. 

(Frank Gunn/Canadian Press)

The opening ceremony look is a little more daring, including a red jacket that blends a windbreaker and tailored blazer and features flap pockets.

. (David Giddens/CBC)

Dsquared2 brings name recognition, and a little notoriety.

The announcement in February by HBC that the famed fashion duo behind Dsquared2 had been tapped to design the Summer Games outfits was not without controversy. 

Known for outfitting the likes of Justin Timberlake and Kylie Jenner (check out those shoes), the award-winning Milan-based label was founded in 1995 by Toronto-born twins Dean and Dan Caten. 

The label faced backlash last year over a fashion line that was being marketed with the name .dsquaw.

That's Dan, left, and Dean exchanging the flame during the Olympic torch relay in North Vancouver, B.C., in February 2010.

(Darryl Dyck/Canadian Press)

The brothers' previous sportswear work include the uniforms for Italian soccer giant Juventus as well as the costumes used in the opening and closing ceremonies at the 2010 Winter Olympics in Vancouver.

And here's a look at uniforms past.

This is figure skating pair Kirsten Moore-Towers and Dylan Moscovitch modelling their garb, worn during the opening and closing ceremonies of the 2014 Sochi Winter Games, at an unveiling in Toronto.

(Evan Mitsui/CBC)

The red mittens debuted in 2010.

The wool mitts became ubiquitous in Vancouver. They were so popular, HBC brought them back in 2014. Here's Wayne Gretzky sporting his, along with the official white track suit, during the 2010 torch lighting. The team jacket, which ski cross gold medal winner Ashleigh McIvor is wearing in the podium shot below, was another fan favourite. 

(Adrian Wyld/Canadian Press)
(Adrian Wyld/Canadian Press)

Team Canada went casual for London 2012.

During the last Summer Games HBC's sporty white-striped red jackets were a nod to the outfits worn during the Montreal Olympics in 1976. The outfits were also almost entirely manufactured in Canada — a response to public outcry over the made-in-China garments worn by Canadians in 2008. That's gold medal-winning trampoline gymnast Rosie MacLennan on the podium in 2012. 

(Kai Pfaffenbach/Reuters)
(Brian Snyder/Reuters)

The Bay upped its fashion game in 2008.

Imitating moves by Italy (which hired Armani to design its team wear) and the U.S. (which went with Ralph Lauren), the Bay's design team wanted to make a statement with its Beijing Games outfits. The result were these boldly patterned (and widely panned) track suits. From left, the opening and closing ceremonies.

(William West and Stu Forster/AFP/Getty)

We went all white in Turin.

Hudson's Bay Co., which outfitted all of Canada's Winter Olympic teams from 1936 to 1968, was back at the 2006 Olympics in Turin, Italy, with these parkas. 

(Paul Chiasson/Canadian Press)

The Roots era ended in 2004.

Roots is still synonymous with Canadian clothing abroad after its four-Olympics-long run outfitting Team Canada. From 1998 to 2004, the Toronto-based company made millions marketing its Olympic clothing lines to the public. Here's snowboard racer and gold medal-winner Ross Rebagliati sporting his Roots beret in Nagano. Below, wrestler Daniel Igali shows off his hockey sweater-like uniform, and his gold medal, at the Sydney Games in 2000.

(Reuters) (Reuters)
(Reuters)

Calgary's is still one of our most enduring looks.

Team Canada's tasseled overcoats and white hats worn at the 1988 Winter Games in Calgary remain one of the country's more memorable Olympic looks. 

(Canadian Olympic Committee) (Canadian Press)