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      Herschel: A global brand tied to its Canadian roots | CBC.ca Loaded

      Herschel: A global brand tied to its Canadian roots

      2 days ago
      Duration 8:19

      Herschel: A global brand tied to its Canadian roots

      • 2 days ago
      • News
      • Duration 8:19

      Named for a Saskatchewan hamlet with its headquarters in Vancouver, Herschel Supply Co. is known worldwide as a backpack company. Brothers and co-founders Jaime and Lyndon Cormack spoke to The National’s Ian Hanomansing about the importance of its Canadian roots and how they’re navigating an increasingly uncertain retail landscape.

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